Business Administration (B.S.)
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What You'll Study
Business sucess relies on collecting and using "big data." In this concentration, you wil learn the tools and techniques for turning big data into relevant information that allows businesses to make good decisions and achieve their goals. You will learn to use databases and data warehouses to store information, retrieve and analyze data through data science tools and techniques, and do data mining. Topics covered include:
- Database Design
- Data Science
- Data Mining
- Management Science
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In this concentration, you will investigate topics including the investment decision process, the role of financial markets, and economic mechanisms by which scarce resources are allocated. Courses include:
- International Financial Management
- Fundamentals of Investment Management
- Intermediate Macro and Microeconomics
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The need for business managers who can work in the global economy is rapidly growing. You will explore business practices on an international scale. You are encouraged to study abroad for at least a semester and also to become proficient in a second language. Courses include:
- International Business
- International Financial Management
- International Trade & Finance
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In this concentration, you will learn how to effectively and efficiently utilize physical, human, financial, and technological resources to achieve the goals of organizations. You will gain insight into resource management to meet the constantly changing demands of our global society. Courses include:
- Human Resources Management
- Business, Society, and Government
- Organizational Behavior
- Interpersonal & Leadership Skills
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In this concentration, you will learn how goods and services are channeled to the marketplace, how demand is stimulated, and how business identifies and meets the needs of the consumer. Topics covered include:
- Consumer Behavior
- Entrepreneurial & Small Business Marketing
- Internet Marketing & e-Commerce
- Market Research
- Pricing Psychology
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In this concentration, you will learn the skills necessary to launch your own full or part-time business. You can even launch all or part of it while in school and utilize the free services of LHU's Nano-Incubator. Topics covered include:
- Entrepreneurship
- Entrepreneurial & Small Business Marketing
- Small Business Management
- Small Business Finance
- Social & Sustainable Entrepreneurship.
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Baccalaureate degree students may wish to enhance their major program of study with knowledge of the basic principles of business. A Minor in Business will provide these students with a general overview of fundamental business concepts and terminology and an introduction to professional business skills. This knowledge may be applied to careers in industry, government or professional occupations, as well as to entrepreneurial endeavors.
Baccalaureate degree students may wish to enhance their major program of study with knowledge of basic and advanced courses in economics.
For students in a major other than business (or for community members) who are considering launching their own business, LHU will offer an Entrepreneurial Studies Minor.
Program Highlights
- Strategic Statements: Our Mission, Vision, and Values
- Scholarships: From honorariums to full-tuition waivers, scholarships exist to reward your hard
work and dedication to the major. Find more information here.
- Accreditation: The program is accredited by Accreditation Council for Business Schools and Programs (ACBSP), a global business accreditation. ACBSP’s Mission is to promote continuous improvement
and recognize excellence in the accreditation of business education programs around
the world. LHU’s Business Program must demonstrate through their leadership, faculty,
curriculum, learning activities, and support processes that students learn, key stakeholders
are satisfied, and program improvements continue. For more information visit our learning assessment and strategic plan pages.
- Nano-Incubator for Micro-Businesses: The LHU Nano-Incubator was established to help overcome the roadblocks to establishing
a business. While many students say they would like to launch their own businesses,
many of them never will. LHU’s Nano-Incubator allows you to test the waters by launching
online a small part of the business that interests you.
- Partner-ED: Partner-ED is one of many experiential learning programs that connect students with area business owners and managers. Through planned activities and projects students apply business concepts, and enhance interpersonal and team skills. Student participants remark that they enjoy the experience, and learn a lot too, from interacting directly with the business community. Company Partners also report how much they enjoy talking with students and discussing their work.
- The Poorman Student Investment Fund: As part of the Finance and Economics concentration, you can gain hands-on experience
managing the Poorman Student Investment Fund. You will learn and apply investment
analysis and selection techniques, and portfolio management skills given the fund
policy guidelines.
- Internships: Students are encouraged to complete internships in their junior or senior year. You
will find opportunities for internships in large organizations as well as in small,
family-owned businesses. In recent years, students have interned with organizations
as diverse as:
- Disney
- S. Naval Academy
- PA Office of the Budget
- State Farm
- Geisinger Health Systems
- Little League International
- Hershey’s
- The Franklin Institute
- First Quality
More information on internships can be found on our internships page.
- Careers: After graduating you may choose to work in a wide variety of settings in sales, business
consulting, accounting, marketing, financial advising, and general management. Many
students also choose to pursue graduate studies at schools including:
- Drexel University
- University of Oklahoma
- Devry/Keller Graduate School of Management
- Bloomsburg University
- The Pennsylvania State University
Featured Program Faculty
